20 Experts, 1 Awesome Resource: The Social Media ProBook

The Social Media Pro-Book is the latest great resource from Eloqua and Jess3. Following up last year’s Social Media Playbook this 42 page free e-book was written for professionals with some working knowledge of social marketing and includes content from an impressive mix of social marketers from brands and agencies, analysts, and social support professionals across both business-to-business and business-to-consumer industries.

Topics covered include – a review of the major social networks; new technologies worth checking out; how to structure your organisation for social;: scaling for a global strategy; usage guidelines and tips on writing social copy; how to make the most of infographics; and how to go about measuring your new social business.

To find out more and get your own copy click here


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