Once upon a time the best place to get accurate, authentic information about some thing, or some one, was to go direct to the source. But, over time, people have become suspicious of many of these sources; whether it’s governments, businesses or the media. For a while, we relied upon intermediaries to help us find […]Read More Let’s hear it for ‘the horse’s mouth’.
In recent years, admitting that you work in ‘marketing’ has become about as socially acceptable as being an Estate Agent, though, thankfully, the bankers have given everyone a bit of cover for a while! It seems most people now think of marketing as nothing more than advertising and promotions – tricks to make products look […]Read More Enhanced in Post Production, Dimishes Us All