Gatehouse have released their fifth annual State of the Sector report, looking at the key challenges facing Internal Communications in 2013-2014. Conducted in November 2013, the survey received 157 responses from organisations ranging in size from a few hundred people to more than 50,000 employees. The full report is well worth a read, as always, […]
Tag: Social Business
This infographic might be overly simplistic but it’s a useful reminder that when introducing social tools into an organisation not everyone is going to find it easy or exciting and you’ll need to develop different ways of engaging different types of users.
Whilst senior management support is clearly vital for any new social media initiative to succeed, just how much do executives and leaders need to participate personally? In part one of this two-part post we looked at a comprehensive approach to engaging in social media. Now, we consider an alternative approach, for those less comfortable with […]
The support and participation of senior management is often cited as fundamental to the success of any new social media initiative. Just as common, however, are tales of unread CEO blogs and sparsely sown twitter feeds, that lead to the demise of projects before they’ve been given the time to bed-in and flourish. So just […]
Following on from the recent post on the Seven Success Factors of Social Business Strategy, this report from the Altimeter Group, provides a useful roadmap of the stages an organisation passes through on their way to becoming a fully functioning social business. At present most companies are still getting to grips with the possibilities of social media. […]
Almost every organisation today is looking to develop some form of social media activity, but there’s a significant difference between those companies simply implementing a social media strategy and those looking to build a social business. In their really useful new e-book “The Seven Success Factors of Social Business Strategy“ Charlene Li and Brian Solis […]
That Vital Spark 